Blog Revenue Calculator
Estimate your potential blog earnings based on traffic and monetization methods
Method | Monthly Revenue | Annual Revenue | % of Total |
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Increase Traffic: Focus on SEO, social media, and email marketing to grow your audience.
Improve RPM/EPM: Optimize ad placements, join premium ad networks, or focus on higher-paying niches.
Boost Affiliate Sales: Create in-depth product reviews and comparison guides.
Offer Services: Add coaching, consulting, or freelance services to diversify income.
A Blog Revenue Calculator helps bloggers, content creators, and digital marketers estimate how much money their blog can generate based on traffic, monetization methods, and industry benchmarks. Whether you're running an ad-supported blog, affiliate site, or sponsored content business, this tool provides realistic income projections.
How a Blog Revenue Calculator Works
The calculator estimates earnings by analyzing key revenue drivers:
Monthly Traffic (Sessions/Pageviews)
Monetization Methods (Ads, Affiliates, Sponsorships, etc.)
RPM/CPC Rates (Revenue Per Thousand Impressions / Cost Per Click)
Common Blog Revenue Formulas
Monetization Model | Formula | Example |
---|---|---|
Display Ads (RPM) | Revenue = (Pageviews × RPM) / 1000 | 50,000 PV × $20 RPM = $1,000/month |
Affiliate Marketing | Revenue = Clicks × Conversion Rate × Avg. Commission | 1,000 clicks × 3% CR × $50/sale = $1,500/month |
Sponsored Posts | Revenue = # of Posts × Fee per Post | 2 posts × $1,000 each = $2,000/month |
Memberships/Subscriptions | Revenue = Subscribers × Monthly Fee | 500 subs × $10 = $5,000/month |
Key Inputs for Accurate Estimates
Traffic Metrics
Monthly pageviews/sessions
Traffic sources (organic, social, email)
Monetization Strategy
Ad networks (AdSense, Mediavine, Raptive)
Affiliate programs (Amazon Associates, ShareASale)
Direct sponsorships (brand deals)
Performance Benchmarks
RPM (Display Ads): $5–$50 (varies by niche)
Affiliate Conversion Rate: 1%–5%
Sponsorship Rates: $500–$5,000/post (based on authority)
Sample Blog Revenue Calculation
Scenario:
Monthly Pageviews: 100,000
Monetization Mix:
Display Ads (RPM = $25) →
(100,000 × 25) / 1000 = $2,500
Affiliate Sales (500 clicks, 3% CR, $50 avg. commission) →
500 × 0.03 × 50 = $750
2 Sponsored Posts ($1,500 each) →
2 × 1,500 = $3,000
Total Estimated Revenue: $6,250/month
(Note: Real-world results vary based on niche, audience quality, and optimization.)
Top Blog Revenue Calculators
Ahrefs Blog Income Calculator – Uses RPM benchmarks by niche.
Niche Pursuits Blogger Earnings Tool – Factors in ads, affiliates, and product sales.
Mediavine RPM Calculator – For ad-supported blogs in their network.
Ways to Increase Blog Revenue
Boost Traffic: SEO, Pinterest, email marketing.
Improve RPM: Optimize ad placements (e.g., Mediavine vs. AdSense).
Diversify Income: Add digital products, courses, or memberships.
Negotiate Higher Sponsorships: Grow email list & social proof.